Creative Direction
We translate the story of a space and brand into a visual concept and content narrative.
One creative team leads concept development, immersive content, interaction, audiovisual systems and operations. The result is a lasting landmark, like the Social Tree at Singapore’s Jewel Changi Airport.

We translate the story of a space and brand into a visual concept and content narrative.
Sensors, real-time graphics and IoT create participatory experiences responsive to people and place.
Video, sound, lighting and control systems are integrated into a stable environment built for continuous operation.
Media installations and photo experiences connect people and space through IoT technology.
Sensors and real-time graphics encourage participation, longer visits and organic sharing.
3D production and 360-degree filming support education, simulation and immersive virtual environments.
Social Tree, an interactive landmark for the airport retail complex
Interactive media-wall installation
Landmark combining spatial planning with media content
Immersive VR, AR and XR content systems
8K Media Art Installation at Lotte Department Store Dongtan